This 12 Pack Cooler Bag is an effective general promotional item for businesses wanting to offer practical branded merchandise. It keeps drinks cool and provides useful storage for outings. The main zippered compartment holds up to 12 standard cans. The exterior is made from 70 Denier fabric, offering good durability. Interior is lined with silver thermal insulation and has a PVC backing for cold retention and easy cleaning. Includes a front zippered pocket and a side flap pocket with Velcro closure for extra storage. Features an adjustable shoulder strap for comfortable carrying and a non-slip base. This cooler bag serves as a practical item for general promotional activities, offering good brand visibility.